The power is in networks.
I’m sure you’ve heard about the six degrees of separation theory, where we are connected to everyone in the world through an average of 6 levels of social connections. Apparently, it has been studied by mathematicians, psychologists, and social scientists for many years. They’ve conducted multiple experiments to test the theory, with debated results. At any rate, the world is smaller than you think, and our web of social connections are a powerful force.
It’s these networks that influence how change happens.
Because we’re influenced by people we know.
If you can get enough people in enough networks to do something, many others will follow.
We’re all connected.