Are you committed to being unique?
Being different than everyone else is one of the hardest things to do. We all want to be accepted. We all want to fit in. Nobody wants to be ridiculed, or pointed out as odd, or talked about behind their back.
Yet, in order to be remarkable, you have to be just that, remarked about. People have to talk about you. You have to stand out from the crowd.
We are taking a risk when we become unique. We will either be the kind of unique that nobody wants to be like or follow, or we will be the kind of unique that everyone wants to be like and follow, but they just didn’t have the guts to do it first.
That’s called leadership. You are leading them to a better place, a better way of existing, a way that helps them fulfill their potential. And that is the key to figuring out what kinds of things you can do to be the good kind of unique rather than the bad kind of unique that nobody wants to be around. Are you setting an example for excellence and improvement?
It is difficult. That’s why true leadership is so scarce. And it takes commitment. Commitment to a purpose and a vision for the kind of unique person you want to be.
Scott Ginsberg “The Nametag Guy” is a great example. He decided that wearing a nametag makes you a lot more approachable. So he decided to wear a nametag every day. Now he has gone 2,991 days in a row wearing a nametag. And if someone rips it off, he always has a backup. At one point he became truly committed and had his nametag tatooed on his chest. Based on his approachability concept he has written 7 books and is a successful entreprenuer and speaker. His Nametag TV is an excellent collection of short instructional videos about a variety of business concepts. One night I had a Nametag TV marathon because they were so good.
So “stick yourself out there” and be committed to being unique, the kind of unique that others want to follow.
Here’s the rub. The program contains a list of 77 of the best business books (based on multiple valid sources) including classics and recent releases, and you set up your own reading schedule to read the books and have online discussions about them with others. You don’t have to read all the books and you can create your own schedule, but it does help if you do it with a group so you can learn together and support each other throughout the program. You also create projects where you apply the things you learn.
networking with each other and the great minds of the latest business trends. Our specific program may not be universally recognized (yet) but when you see the outcome – our knowledge, ability, and skill, – and the course content and instructors, it should be recognized as a valuable education.






“It can’t be done!” “Impossible!” “Forget it!”


